Melissa Bourestom

Melissa has over 25 years of experience in communications, marketing, and sales, with expertise in developing clear, concise messaging tailored to the audience and aligned with strategic objectives.

She has been recognized for building strong customer relationships and effective utilization of traditional and digital technologies. Prior to joining Dignitana, she served as Executive Director of the American Advertising Federation Dallas, and directed marketing and sales for myFootpath, an education technology platform. Melissa previously worked in sales for Brinker International, in account management at Spier Advertising NY, and in clinical services and pediatric neurology at Children’s Medical Center Dallas.

European Innovations in MedTech: Driving Change, Saving Lives

March 10   |   2.30PM CT

Participate in this engaging discussion about the groundbreaking European technologies that are disrupting healthcare – tools that can help doctors achieve better outcomes for patients and their families.

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The EU@SXSW panelists provided their biographies and bear responsibility for their content and wording.




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Funded by the EU


The European Union (EU) is represented in the United States by its Delegation in Washington, D.C., which works in close coordination with the Embassies of the 27 EU Member States.