Ama Walton

Ama Walton is the Senior Vice President for Business & Legal Affairs at Music Licensing & Partnerships.

Ama is a media lawyer, business mediator, integral business coach, and speaker. She is part of the leadership team at SoundCloud Global Limited & Co. KG, and is an established expert in the entertainment industry with a focus on music and film law, as well as cooperative negotiation and conflict resolution.

For the last three years, she was on the executive board of BMG Rights Management GmbH as their global General Counsel and CHRO. Prior to BMG, she was the Managing Director of Music Companies with Constantin Film AG, and before that on the management team of EMI Music Germany GmbH & Co. KG as their leading lawyer.

Music & WEB3: Everything You Always Wanted to Know

March 14   |   10AM CT

As Web3 takes shape, the music industry is exploring the potential for artists, labels, publishing, audience, fans and beyond. With this shift, could artists benefit from new licensing and monetization models? 

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The EU@SXSW panelists provided their biographies and bear responsibility for their content and wording.




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