11 March 2019

@ 11:00AM – 5:00AM

Interactive EU Experience

Check out some of the most innovative EU-funded projects tackling the challenge of disinformation and supporting the discovery of new European musical artists. See whether you can spot deep fake image…

Read More

@ 11:30AM – 1:30PM

We Empower

Do you believe in gender equality and empowering women in the workplace? Stop by to learn more about what companies in the EU, US, and other G7 countries are doing to support women’s economic empowerm…

Read More

@ 11:30AM – 12:00PM

Podcast: How business can promote LGBT+ inclusive societies

Join us for a live EU Now podcast conversation with Drew Keller, Global Program Director at Open for Business, a coalition of global companies making the case that inclusive and diverse societies are…

Read More

@ 12:30PM – 1:30PM

How Can Government Help Creatives?

Policymakers are increasingly recognizing the important impact creatives have on local economies. They are testing out innovative approaches to support them, embrace new markets, achieve international…

Read More

@ 1:30PM – 2:30PM

The EU in 2019: Challenges & Opportunities

2019 is shaping up as another important year for the European Union. In May, a new European Parliament will be elected. This year will also see a new European Commission along with a new European Comm…

Read More

@ 1:30PM – 3:30PM

Meet the European Parliament

Stop by EU@SXSW to meet the European Parliament! Representatives from the European Parliament Liaison Office in Washington DC will be available to talk about the upcoming European elections in May 201…

Read More

@ 2:00PM – 3:00PM

Algorithms Go to Law School: Ethics of AI

As with any transformative technology, artificial intelligence raises new ethical and legal questions, including liability and potentially biased decision-making. But new technologies should not mean…

Read More

@ 3:00PM – 4:00PM

The Future of Music Export

Europe is not just one music market but many different markets from country to country, with a wide range of musical talents. However, the circulation of artists and repertoire across borders is a cha…

Read More

@ 3:30PM – 5:30PM

EU’s Economic Footprint in the US

Did you know that the EU is both the biggest export market for US companies and the largest investor in the US? Stop by to check out our new online tool to find out how much your state is exporting to…

Read More

@ 4:00PM – 5:00PM

The Value of Live Music

Two developments are currently dominating the live music sectors in Europe and in the US. One the one hand, we have giant concerts and festivals with global creative appeal and draw. On the other hand…

Read More

@ 6:00PM – 7:30PM

Music Monday Showcase

Tonight brings together a variety of short performances from emerging artists from across the EU. ¬†Italian singer-songwriter BIRTHH will take the stage first, followed by Fado singer Maria Pereira Da…

Read More

@ 7:30PM – 12:00AM

Keychange / Reeperbahn Festival Showcase

  Emerging artists from across Europe are taking part in this official SXSW showcase presenting joint female forces within this 1000 capacity venue. Keychange is a pioneering European Union initi…

Read More